You can also select “Queries” to see what keywords are driving traffic to your site. The BHS Links tool will then provide a list of directories where your business is listed. You can monitor your listings, handle duplicates, and correct inaccuracies right from the dashboard. You can use Semrush’s Site Audit tool to examine over 140 technical and SEO-related factors.
Never miss an issue impacting traffic on your site
- Use responsive design, compress images, and minimize code to improve site speed and usability on mobile devices.
- In Google Search Console’s “Crawl Error” report, there is a tab dedicated to these errors.
- The more websites you work on, the more SEO experience you’ll gain.
- A great place to start is a keyword research tool where you can look specifically for “question” keywords.
Next, keep an eye out for sections on the Wikipedia entry that display closely related keywords and topics. If you want to find keywords that are closely related to your seed keyword, you need a human mind. And as that page has accumulated links, it made its way onto the first page for “white hat SEO”. Because of that, I got traffic from the keyword “SEO case study” within weeks. As you might expect, the keyword “SEO case study” is MUCH less competitive than “white hat SEO”. That way, Google can fully understand the topic of your page (not just your keyword).
Some SEO agencies merely use powerful SEO analysis software such as Ahrefs, KWFinder or Semrush and regurgitate findings in the form of polished SEO reports for their clients. You could do that level of SEO on your own, and likely for a much lower cost than hiring an SEO agency. You won’t find pricing details on SEO Brand’s website because they prefer to provide a custom quote for each business. We do like that they provide a free proposal so you can get an idea of what they can do for you. Although Fannit doesn’t publicly publish its pricing, I did speak with Tony Lael, a Fannit partner, who explained that pricing is customized for each client.
Content Audit in SEO
Many clients pair social ad campaigns with our other SEM and SEO services to boost their brand, website traffic and leads. Paid social media (ads) let you get the word out about your business to a wide audience of your choosing. Sites like Facebook, Twitter, LinkedIn and Instagram have transformed traditional marketing. Businesses can use paid social media campaigns to increase their brand authority and reach customers as never before.
Be prepared to adjust your SEO strategies in response to search engine algorithm updates. Recognize the significance of local SEO for businesses targeting specific geographic areas. Align your content with search intent or user intent by providing valuable information that satisfies user queries. Utilize tools like Google Keyword Planner, SEMrush, Majestic, and Ahrefs to conduct effective keyword research.
